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Case Study: Adventure Awaits
Jun 05
An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifestyl...
Continue ReadingProduct Safety: What You Need to Know
May 22
No matter what they’re purchasing, no one wants their products to be unsafe – it’s a no-brainer! In the United States, there are several different product safety regulations that pro...
Continue ReadingCase Study: Bear With Us
May 08
Description: Plush Big Paw Bear with Shirt Industry: Financial Services / Banking What it was purchased for: A bank chain needed a product for tellers to hand out to new account members. How it was...
Continue ReadingCase Study: Do the Wave
Apr 24
Market: School Objective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The sc...
Continue ReadingOld School vs. New School Promo Products
Apr 10
It’s no secret – people love “vintage” products. Just look at the huge resurgence in vintage clothing that began in the early 2010’s and you’ll see what we’re...
Continue ReadingCase Study: The Write Stuff
Mar 26
Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: Pens...
Continue ReadingCase Study: Attract New Customers
Mar 12
As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...
Continue Reading7 Financial Products That Are a Great Investment
Feb 26
Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These 7 products can be used as financial seminar gifts, banking giveaways,...
Continue ReadingGeneration Z vs. Millennials: What’s the Difference?
Feb 11
We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...
Continue Reading6 Purr-fect Promo Products for Cat Lovers
Jan 28
Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets...
Continue ReadingBusiness Travel: How COVID-19 Changes Everything
Jan 14
“Business as usual.” The common phrase people use when everything resets and goes back to a normal routine. However, due to the COVID-19 pandemic and the safety of employees as the number ...
Continue ReadingCase Study: Shop 'til You Drop
Dec 31, 2020
A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for st...
Continue ReadingYour Guide to Drinkware
Dec 16, 2020
Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your bran...
Continue Reading6 Books That Every Business Owner Should Read
Dec 02, 2020
As business owners, it’s crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it&rs...
Continue ReadingCase Study: It’s a Date!
Nov 18, 2020
Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item that w...
Continue ReadingCase Study: Bringing Back the Fanny Pack
Nov 03, 2020
Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The wais...
Continue ReadingCase Study: A Spoon-taneous Promotion
Oct 20, 2020
Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mugs w...
Continue ReadingTake it To-Go: 8 Restaurant Takeout Essentials
Oct 06, 2020
The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are now...
Continue ReadingHow Promo Products Can Make a Lasting Impression
Sep 22, 2020
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...
Continue ReadingAin't Nobody Got Time for That: 5 Tips for Working Efficiently
Sep 07, 2020
No one ever got anywhere by doing the bare minimum. Your growth depends on you getting as much done in as little time as possible. The five tips below will help you accomplish as much as possible each...
Continue ReadingCase Study: A Prom Ticket Keepsake
Aug 24, 2020
A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets Des...
Continue ReadingCase Study: Keep Warm Buddy Set
Aug 10, 2020
Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They ch...
Continue ReadingCase Study: Let the Games Begin!
Jul 27, 2020
Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. Ho...
Continue Reading6 Promotional Signs to Let Customers Know You’re Open For Business
Jul 12, 2020
As restaurants, salons, retail stores, and more begin reopening the doors, many business owners are trying to think of bold ways to visually attract customers to their businesses. From curbside food p...
Continue Reading5 Men's Wearable Promotional Products for the Office and Beyond
Jun 28, 2020
It’s fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business casu...
Continue ReadingRelax and Unwind With These 10 Promo Products
Jun 14, 2020
Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the case, ...
Continue ReadingCase Study: The Big Picture
May 31, 2020
Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat b...
Continue ReadingHow to Gain Inspiration in 5 Minutes
May 16, 2020
People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an audi...
Continue Reading11 Promo Products for an Active Lifestyle
May 02, 2020
Take your corporate match to the next level! From team building sporting events to company-wide marathons, your customized products guarantee you beat the competition. Below is a list of 11 sports-mi...
Continue Reading6 Things You're Missing out on by Not Using Promotional Products
Apr 18, 2020
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...
Continue ReadingDrink It In: 6 Drinkware Products to Quench Your Thirst
Apr 04, 2020
What better way to put your money where your mouth is than to add your logo to some stylish drinkware? We have six unique picks to inspire your next drinkware order! Moscow Mule Gift Set Cheers to...
Continue ReadingYour Brand Is Your Business - Market It!
Mar 20, 2020
As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...
Continue ReadingAdvice for Getting the Most Out of a Business Trip
Mar 06, 2020
Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of business ...
Continue ReadingCase Study: Success on Campus
Feb 21, 2020
A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most student...
Continue Reading5 Promotional Products for Firemen and Fire Departments
Feb 07, 2020
Firemen deserve a special kind of admiration. They spend their careers rushing into buildings while others are rushing out. Many departments require aid from the community, and that’s where f...
Continue ReadingBranding 101: What Makes a Brand Powerful
Jan 24, 2020
A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...
Continue Reading5 Fail-Proof Ideas for Your Business Instagram
Jan 09, 2020
What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...
Continue ReadingCase Study: Plastics Make it Possible
Dec 26, 2019
Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...
Continue ReadingCase Study: It Takes a Village
Dec 12, 2019
Objective A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something m...
Continue ReadingCase Study: Thank You for Spooning
Nov 27, 2019
Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertiser...
Continue ReadingBranding 101: Let’s Talk Logos
Nov 13, 2019
A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...
Continue Reading5 Awesome Recreational Wearables
Oct 30, 2019
Did you know that wearables are the #1 best-received promotional product? Add your logo to these fresh wearables and make your brand a walking advertisement with innumerable impressions all year long!...
Continue ReadingYou Need More Cowbell
Oct 16, 2019
Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They chose ...
Continue ReadingCase Study: Beach Balls? Bingo!
Oct 01, 2019
Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...
Continue ReadingCase Study: Improve Sales and Traffic
Sep 17, 2019
A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...
Continue ReadingCase Study: A
Sep 03, 2019
Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give out a...
Continue ReadingWhat Millennials Want (And How to Work With Them)
Aug 20, 2019
Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for le...
Continue Reading30 Quotes That Will Motivate You to Succeed
Aug 05, 2019
We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeeding....
Continue Reading5 Promo Products That Are Bright, Light, and Ready to Excite
Jul 22, 2019
Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We’ve got you covered with this selection of super fun promotional products th...
Continue ReadingSoak Up The Sun With These 7 Summer Promo Products
Jul 08, 2019
With an array of outdoor events like concerts, company picnics, and festivals on deck this summer, immerse your brand in nights that last forever and days we will be dreaming about long after the sun ...
Continue ReadingHow to Work Smarter, Not Harder
May 26, 2019
Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still ...
Continue Reading6 On-the-Go Products for Travelers
Apr 28, 2019
Being prepared isn't just for the Scouts, it's good advice for anyone who lives life on the go! Add your logo to these hospitality and travel themed promotional products and your customers will rem...
Continue ReadingWork Hard, Play Harder: 6 Promotional Products to Promote a Healthy Lifestyle
Apr 14, 2019
Whether you’re playing a team sport, working out, running a marathon, or going to the game, these promotional products are built to fit any active lifestyle! Add your logo to any of these pro...
Continue ReadingCase Study: Celebrate Milestones
Mar 31, 2019
A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this mil...
Continue Reading9 Useful Apps for Sales & Marketing Professionals
Mar 16, 2019
Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how yo...
Continue Reading7 Promo Products That Will Get the Party Started
Mar 02, 2019
Do you remember the birthday parties you went to when you were a kid? And the party favors you received at the end of the festivities? Sometimes, those parting gifts were the highlight of the party. B...
Continue ReadingHow One Hour Can Determine Your Success
Feb 16, 2019
After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ave...
Continue ReadingCase Study: Brighten Their Day
Feb 02, 2019
A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will bri...
Continue Reading4 Steps to #Winning Social Media
Jan 19, 2019
Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across the ...
Continue ReadingWhy You Should Be Having More Fun at Work
Jan 05, 2019
In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enj...
Continue Reading8 Fall Promo Products
Dec 21, 2018
As the weather cools down, we’re having dreams of color changing leaves and all the fall themed events and promotions to come. From Halloween parties to homecoming football games, there are ple...
Continue ReadingCase Study: A Gift to Build a Dream On
Dec 07, 2018
Description: Medium Pillow Box Industry: Healthcare Personalization The pillow box was modeled after designs used at a charity golf tournament benefitting the hospital. Because children at the h...
Continue ReadingEmployee Appreciation Gift
Nov 23, 2018
A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...
Continue ReadingLunchtime Loot
Nov 09, 2018
A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...
Continue ReadingCase Study: Computer Repair At Your Fuzzy Fingertips
Oct 26, 2018
A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when th...
Continue Reading5 Easy Ways to Achieve a Positive Outlook
Oct 12, 2018
One of the most powerful things you can do to set yourself up for success is practice the art of positive thinking. It's easy to let the struggles of everyday life control your attitude. But by practi...
Continue ReadingResort Incentive Yields Oceans of Opportunity
Sep 28, 2018
A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...
Continue Reading5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N
Sep 14, 2018
Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students in ...
Continue Reading3D is the Key
Aug 30, 2018
A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of prod...
Continue Reading10 Luxurious Products for Your VIP Customers
Aug 16, 2018
Most people crave the feeling of class, power, and status that comes with enjoying luxury products. Those who claim they don’t, just haven't gotten a chance to experience it for free. So, what b...
Continue Reading8 Paw-some Promotional Products for Dogs and Dog Lovers
Jun 24, 2019
Whether you work with animals or want to show that your business is pet-friendly, there are plenty of products that will win over every dog breed! Here are 8 of our favorite pet products. Collapsi...
Continue ReadingKnow Your Shades: 4 Types of Iconic Sunglasses
Jun 10, 2019
“The future’s so bright, I gotta wear shades.” - Timbuk 3 Sunglasses have been and always will be one of the most popular promotional products. Why? Because practically everyone wea...
Continue Reading5 Unique Rainy-Day Promotional Products to Keep You Covered!
May 12, 2019
Unpredictable weather is a shared experience in life. No matter your age, geographical location, job, or personality, it will always rain. These unique and functional promotional products are sure to ...
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